Friday, 29 June 2012

The Dark Knight Rises Viral Campaign Continues

The Dark Knight Rises, expected to be this summer’s biggest scoring blockbuster, turned its viral marketing campaign up a notch this week with the release of three pages from the Gotham Observer, Gotham City’s daily newspaper (priced at a very reasonable one dollar). Fans of Christopher Nolan’s iconic Batman films have been avidly scanning the pages for any and all clues to the plot of the movie, in which Christian Bale will return as the disgraced superhero vigilante tasked with facing down new arch-enemy Bane (Tom Hardy).

To read my breakdown of the Gotham Observer (and find out what Batman's star sign might be) head over to Movie Farm...

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